WanHam Leathers Industrial Export Platform
Next.js export platform featuring structured product storytelling and a contact-first conversion path for global industrial buyers.
Form Conversion Rate
Increase in product detail page inquiry form conversion
Mobile Rendering
Optimized mobile view for global trade show visitors
Global Latency
Edge CDN response time across North America, Europe & Asia
The problem on the ground
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International buyers struggled to find detailed material specifications and certificate compliance information, leading to high bounce rates.
How we engineered it
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Created a structured Next.js website featuring dedicated material spec sheets, quality compliance certification downloads, and direct WhatsApp / email inquiry paths.
What's running under the hood
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What changed for the client
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Technical Q&A
How does direct WhatsApp inquiry routing help B2B sales?
International trade buyers often prefer instant messaging over formal email forms. Pre-populating the specific product title in the WhatsApp link enables sales reps to respond immediately with quotes.
How are compliance certificates delivered?
Certificates and lab test reports are stored on encrypted Cloudflare R2 object storage and linked directly from product specification tabs for instant PDF download.
Planning a similar web development project?
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